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BQ 3A News > Blog > UK > Many consumers take a abnormal convenience of shopping for now and paying later – however it may well include a sting after Christmas
UK

Many consumers take a abnormal convenience of shopping for now and paying later – however it may well include a sting after Christmas

December 18, 2025
Many consumers take a abnormal convenience of shopping for now and paying later – however it may well include a sting after Christmas
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It’s that point of yr once more, and shops are pulling out the entire stops to get us spending – from Black Friday to new yr’s gross sales.

The common Briton expects to shell out round £300 on Christmas presents. However as budgets tighten, extra individuals are turning to buy-now-pay-later schemes to unfold the fee over the years. Our analysis has exposed how those products and services have change into woven into many of us’s festive spending.

However now not everybody can have the funds for this seasonal spending spree. A couple of 3rd of Britons fear in regards to the monetary hit of Christmas. Many flip to bank cards or overdrafts. And that’s now being joined by way of the fast-growing buy-now-pay-later choices to make ends meet.

One guy stated he had constructed up about £120 in buy-now-pay-later debt after selecting up “bits and bobs” for Christmas, and was hoping his overall spending wouldn’t climb past £500 this yr.

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Via the tip of 2025, greater than part the United Kingdom inhabitants can have attempted buy-now-pay-later. It has change into mainstream throughout every age and earning, attaining this standing in simply over a decade. That is a lot quicker than bank cards, which took many years to catch on. This Christmas, buy-now-pay-later’s affect is not possible to omit.

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However why has its use unfold so briefly? One reason why we came upon from our interviews with consumers is as it’s extremely simple to get right of entry to. Minimum tests and balances imply nearly any person can enroll, despite the fact that law is at the approach.

One lady stated what drew her to buy-now-pay-later used to be how easy it felt. The carrier used to be readily to be had, handy and allowed her to control prices she another way may now not duvet in advance.

Purchase-now-pay-later isn’t simply simple, despite the fact that – it’s in all places. Whether or not you’re buying groceries on-line, in-store, at international manufacturers, or with native dealers, buy-now-pay-later is to be had on the checkout. Some even really feel it’s more secure than getting into card main points on-line: “I believe, or I see it as a safer way to pay in the sense … prevents me from entering in my card details … on the website.”

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Purchase-now-pay-later suppliers additionally sweeten the handle particular promotions, and their apps will let you use the carrier even if retail outlets don’t formally be offering it. For plenty of, it’s change into an crucial a part of vacation buying groceries. As one player advised us: “Now the festive season approaches, the utility of buy-now-pay-later schemes becomes especially evident in my Christmas budgeting.”

Younger other people see buy-now-pay-later as a contemporary method to get right of entry to their ‘future money’.
Roman Samborskyi/Shutterstock

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For some other people, buy-now-pay-later is a lifeline for impulse buys and last-minute must-haves. One respondent defined that it had made her contemporary garments buying groceries more uncomplicated. She had ordered more than one outfits for a Christmas match, saved only one and returned the remainder. She stated it used to be reassuring that no cost have been taken whilst she waited to make her ultimate selection.

Purchase-now-pay-later additionally is helping other people stretch their budgets, particularly when giving presents is tied to circle of relatives expectancies or self-indulgence. An interviewee advised us that she ceaselessly makes use of it within the run as much as Christmas, when she wishes to purchase a number of presents however doesn’t have the finances to be had all of sudden. To her, it made the carrier specifically helpful all through the festive duration.

Nonetheless, now not everyone seems to be at ease borrowing to purchase presents, as one individual advised us: “When I buy gifts, I prefer to have them paid instantly as one-off payments as opposed to over time because I think in my head when I’m giving the gift, I don’t want to think about, you know, two months later I’m still paying for that gift.”

Others see a drawback to the buy-now-pay-later addiction: “What I don’t really like about Klarna at times is the fact that it’s kind of addictive … I can feel myself getting attached [to] the idea of paying later rather than straight away, because I feel like I’m technically not spending.”

The trap of ‘future money’

Purchase-now-pay-later too can seem to appease the edge of spending. As an alternative of feeling the ache at checkout, you get to lengthen it, and from time to time till smartly after the festive glow has light.

Younger other people, particularly technology Z (born between 1995 and 2009) and millennials (born between 1980 and 1994), ceaselessly see buy-now-pay-later as a contemporary method to get right of entry to their “future money”, moderately in contrast to the old-school bank card.

However the invoice all the time comes sooner or later. Overdoing it with buy-now-pay-later can depart you suffering to stay alongside of repayments, particularly should you’ve purchased greater than you’ll be able to have the funds for.

Our analysis discovered that widespread customers are much more likely to incur past due charges, hobby fees and feature present cash worries. Younger customers might lack monetary talents, however they’re positive about bouncing again. Every so often too positive.

All of us need a pleased Christmas. Purchase-now-pay-later can assist, but it surely’s no magic wand. Depend on it an excessive amount of, and you will get started the brand new yr with extra debt than you bargained for.

TAGGED:buyingChristmascomfortpayingshoppersstingStrange
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