When in search of the appropriate worker, the dental place of work in Hernenberg turns out to have simply the appropriate tone: a video of a making a song and rapping dentist and dance crew has reached a number of million folks on Instagram. The follow receives rave critiques – or even a useful utility or two for a dental assistant place.
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“We wanted to appeal to the younger generation in a different way,” says follow proprietor Christina Fotiadou-Markianidou. “And you can only reach them through social media. Previous advertisements in newspapers did not bring anything. And due to the lack of qualified workers in all sectors, the practice had to come up with something.”
“If you need a great workout”
Along side her dentist colleague, a passionate musician, Fotiadou-Markianidou got here up with the speculation of movies, satisfied the crew – and let the digicam paintings. “If you need a great practice, you need one,” raps the physician within the remedy chair, surrounded via his dancing workers. The root is the track “Tau mich auf” via Zartman. Up to now, this Instagram video on my own has been considered 4.7 million instances, says Fotiadou-Markianidou.
“For us, humor is about attitude. Literally,” the crew commented on one in all their Insta movies. Additional samples: Movies from the follow’s personal laboratory with song from “Sendung mit der Maus” or a determined dentist with out sensible lend a hand to the track “Whi” via Emilio.
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