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BQ 3A News > Blog > UK > How Tove Jansson used her Moomins sketch to critique the monetary and artistic pressures of being an artist
UK

How Tove Jansson used her Moomins sketch to critique the monetary and artistic pressures of being an artist

May 17, 2025
How Tove Jansson used her Moomins sketch to critique the monetary and artistic pressures of being an artist
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Between 1954 and 1959, Tove Jansson drew 21 comics, some in collaboration together with her brother Lars Jansson, who persisted to attract the sketch till 1975.

Most likely as a result of this non-public battle, the comics incessantly discover subject matters such because the combat of creative advent, the function of the artist and the worth of artwork. Jansson had up to now created funny and satirical commentaries at the artwork international in more than a few artists’ magazines in Finland, however right here she puts the Moomin on the middle of the inventive procedure.

Not like the novels and movie books, the Moomin comedian strips had been created for adults and may also be described as satire. Jansson makes use of the compact layout to touch upon society, together with the artwork international. The rising battle in her personal lifestyles, between the Moomintrolls and her paintings, is introduced into focal point within the comedian strips.

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This is a part of a sequence of articles celebrating the eightieth anniversary of the Moomins. Need to have fun their birthday with us? Sign up for The Dialog and a gaggle of mavens on Might 23 in Bradford for a screening of Moomins at the Riviera and a dialogue of the refugee enjoy in Tove Jansson’s paintings. Click on right here for more info and tickets.

The theme of the aim of artwork and inventive advent is playfully presented in probably the most first comedian strips, Moomin and the Brigands. Right here Moomin and his buddy Sniff embark on a quest for fortune. They have interaction in different schemes, together with taking pictures uncommon creatures and promoting them to the zoo, advertising magic rejuvenation potions and developing fashionable artwork.

Whilst visiting a Hemulen (a in point of fact uptight counterpart to the Moomintrolls who love regulations), Moomin and Sniff by chance destroy a number of valuable pieces in her house. A number of the damaged items is a big statue of Rebecca on the Neatly, which falls from its pedestal and shatters. Rebecca on the Neatly is a vintage biblical motif, which incessantly portrays a type of female distinctive feature, symbolising divine steering and exemplifying beliefs of hospitality and ethical persona.

The buddies awkwardly try to reassemble the statue through gluing it in combination. The result’s a unusually angular and expressive piece of artwork, referencing fragmented cubist portraits. Cubism, which emerged round 1907 to 1908, aimed to constitute fact in a radically new manner through bringing in combination topics and figures, leading to items that seem fragmented and abstracted.

Sniff instantly sees the possibility of the brand new Rebecca. “She’s more modern now,” he exclaims joyfully. The buddies lift the statue to an enthusiastic artwork broker who sells it for £500 in his gallery.

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The episode with the deconstructed Rebecca is, in fact, a humorous cool animated film of the trend-sensitive artwork marketplace. However the shattered statue with its intricate shapes used to be additionally a remark at the debates in regards to the “incomprehensible” and “obscure” nature of modernist artwork in Nordic nations all over the time.

The destruction of the Rebecca may also be observed as an act of iconoclasm – the breaking of icons or monuments – or fairly, a parody of it. Whilst generally related to vandalism, right here, the iconoclastic act ends up in the advent of one thing new. This expresses a need for renewal and a liberation from restrictive conventions. It’s, on the other hand, price noting that Rebecca keeps her image of distinctive feature – the water jug – even after this pivotal come across.

Tove Marika Jansson with Moomintroll dolls in 1956

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Tove Marika Jansson with Moomintroll dolls in 1956.
IanDagnall Computing / Alamy

Drawing at the paintings of French thinker and anthropologist Bruno Latour, iconoclasm may also be understood as each harmful and optimistic – an ambiguity that still applies to Jansson’s interpretation of the motif.

Later within the tale, the cash introduced through the modernist Rebecca lures Moomin to the sector of the humanities. For a temporary second, he assumes the function of a painter and wholeheartedly embodies the romanticised excellent of the deficient, misunderstood artist.

Moomin dons a Rembrandtian black velvet beret, however in spite of this, seems misplaced and bewildered in his new function, muttering: “I only want to live in peace and plant potatoes and dream!”

In a scene of self-parodying metafiction, he’s blinded through his outsized beret and finally ends up tumbling down a cliff, rapidly finishing his creative occupation.

Thru Moomintroll’s and Sniff’s pursuit of status and fortune by way of the unintentional modernist deconstruction of Rebecca, Jansson satirises romantic notions of the artist, the commercialisation of artwork and the professions surrounding creative manufacturing. Those subject matters are deeply attached to Jansson’s personal reviews as an artist and writer, continuously balancing between more than a few skilled and inventive calls for, between youngsters’s books, public responsibilities and portray.

TAGGED:artistComiccreativecritiquefinancialJanssonMoominspressuresStripTove
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