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The Guardian

Ikea opens Oxford Street shop dedicated to its famous blue carrier bag

The Guardian on
Ikea opens Oxford Street shop dedicated to its famous blue carrier bag



Pop-up Frakta shop offering blue candy floss and mirrored room opens on site of delayed larger store Glass cases house beautifully displayed arm-candy at the latest new entry on a reviving Oxford Street in central London.This is not a designer handbag purveyor but a store dedicated to Ikea’s signature bright blue Frakta carrier bag – a pop-up shop paving the way for the home furnishing retailer’s delayed move into a larger store on-site, which is due to open next year. Continue reading…



Source link : https://www.theguardian.com/business/2024/nov/28/ikea-opens-pop-up-shop-oxford-street-frakta-blue-carrier-bag

Author : Sarah Butler

Publish date : 2024-11-28 13:40:03

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Tags : The Guardian

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