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The Washington Post

How Coca-Cola tried and failed to suppress a boycott over Gaza



An ad campaign in South Asia tried to distance Coca-Cola from Israel. Instead, it became a case study in misguided corporate messaging.



Source link : https://www.washingtonpost.com/national-security/2024/08/12/coca-cola-boycott-israel-gaza/

Author : John Hudson

Publish date : 2024-08-12 09:00:00

Copyright for syndicated content belongs to the linked Source.

Tags : The Washington Post

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